
Bringing Nutritionally Dense Products to More People
When Pines International introduced wheatgrass to the natural food industry 35 years ago, the closest thing to a green food was sun-cured alfalfa, and it was more grey or brown than green. Within 20 years, “green foods” became a distinct segment of natural foods industry and other companies joined Pines with the message, “Eat More Green.” That message was further enhanced when the USDA said those who consume three or more servings of dark green vegetables per day have a much lower incidence of cancer and other disease.
Pines reintroduced the amazing flash dry process developed by Dr. George Kohler and a dedicated team of scientists, who used this gentle, low-temperature method to dry wheatgrass, other cereal grass and alfalfa. Those flash dried green foods were used in scores of medical studies that produced many of the well-known results associated with green super foods.
More recent analysis shows that flash-dried wheatgrass from Pines has more than twice the ORAC value per serving than servings of freeze-dried vegetables. Because Pines seeks to bring these nutritionally dense products to more people, it supplies certified organic cereal grass and alfalfa to other supplement manufacturers.
Although a few grey and brownish products are still sold by some companies, leading producers use Pines’ high quality cereal grass and alfalfa because of their vibrant dark green colors and their measurably high levels of vitamins, enzymes, phytonutrients and antioxidants.
Pines products and facilities are USDA Certified Organic by Quality Assurance International (QAI), Indiana Certified Organic (ICO) and the Organic Crop Improvement Association (OCIA). The products and facilities are also Certified Kosher by the Orthodox Union.
Contacts
• Cindie Tong (x422); ctong@wheatgrass.com
• Jeff Richards (x412); jrichards@wheatgrass.com